Next-gen leather alternative

INNOVERA™ is an innovative bio-based material that features the luxurious handfeel of leather, with an unexpected level of wear resistance that keeps it feeling soft and looking new.

Processed in a traditional tannery environment, which replicates the soft touch of leather

Processed in a traditional tannery environment, which replicates the soft touch of leather

Formulated with a chemically recycled nylon base that gives the material superior strength

Formulated with a chemically recycled nylon base that gives the material superior strength

Repels signs of aging with thanks to the plant-based proteins, and the retanning and finishing processes

Repels signs of aging with thanks to the plant-based proteins, and the retanning and finishing processes

How INNOVERA™ is made

Step 1

Post-consumer tires are chemically recycled into a nylon to create an engineered non-woven material.

Step 2

That material is infused with plant-based proteins and biopolymers to create the unique INNOVERA™ formula.

Step 3

Going through a traditional tanning process, INNOVERA™ is finished with coatings developed specifically for these products to be color stable and abrasion resistant.

“We’re committed to supporting the development of materials that lead us toward a more vibrant future. Modern Meadow’s INNOVERA™ not only helps mitigate important waste streams, it also exceeds traditional leathers in many tangible performance aspects. We look forward to seeing this compelling material improve customers’ carry products for years to come.”

ANDY, BELLROY CO-FOUNDER