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Digital Content Coordinator


At Bellroy, we pour our heart and soul into designing products that delight our customers every day. And we work hard to ensure folks all around the world have the chance to experience that. We offer our products on our own website in nine languages, on over 15 digital marketplaces, and maintain a social presence across multiple channels and languages around the world.

Our Digital Content Coordinator is vital in helping us spread the Bellroy brand across the globe. You won't be creating the content, instead you’ll work with a cross-functional team to maintain and deploy localised content for and our digital marketplaces. You’ll coordinate with our crew of designers, copywriters, developers, production & product managers to make sure our products are available at the right time, in the right places, with the right content. You’ll keep your eagle eye on our (online) storefronts, foreseeing the need for content, plugging any holes, fixing any mishaps and encouraging your remote team to do the same. If you bring your sharp, organised mind, spreadsheet skills and detail-oriented eye, we will give you the right mix of freedom and support to grow your online retail digital knowledge and capability in a global setting.


  • You have 1-3 years of experience either in the digital world or in project coordination (if you have experience with Amazon, an understanding of digital marketing and experience with content management systems, that would be a bonus!)
  • Your attention to detail is something else (you notice when the apple grower changes their sticker logo, or the new café puts an apostrophe in ‘drinks’)
  • You take considerable pride and joy in guiding others towards a really great outcome, and are just as comfortable collaborating with a team of people as you are with your head in a spreadsheet or matrix-level file system
  • You’re a bit of a plate-spinner (those plates might include working in multiple back-end portals, juggling the configuration of several product releases, overseeing the release of new pieces of copy for the website, working on processes to improve our release accuracy, delegating tasks to update pricing across our Amazon channel).


  • Launched a new product on and twelve Amazon platforms – having collated product information, images, copy and uploaded them to our in-house backend systems, as well as Amazon’s ‘Seller Central’ for all six languages.
  • Planned the schedule of work required for the next month of product releases; delegating tasks and gathering information across the business to manage potential bottlenecks.
  • Gathered copy from our creative team, and prepared the relevant files for import into our systems.
  • Liaised with various stakeholders to confirm which platforms our newest product range will be sent to, and made sure this information is received and actioned with the relevant teams.
  • Conducted a pricing audit to ensure we’re showing accurate pricing on our Digital Marketplaces globally.
  • Audited your collection of digital content and assets to make sure everything was in order.


We make great products that delight people in their everyday lives. We help our staff love their work and grow as people. We’re proud of our workplace culture and are considered a Great Place to Work. We believe in working to help make the world a better place. As a certified B Corp, we pursue better ways to source our leathers (for environmental impact and animal welfare), reduce our impact on the environment and make sure our products last as long as possible. We are constantly looking for better ways to do… well, everything. Want to help us?

Start Day: We're ready when you are!

Digital Content Coordinator


Inspire better ways to carry.
Use business as a force for good.
Help the world, and our crew, flourish.

Our Spaces

'Bellroy' is a fusion of our two homes – Bells Beach and Fitzroy. Bells Beach brings a relaxed, outdoor vibe to balance Fitzroy's creative, urban style. The city and the sea; inspiration and adventure. Together they provide a perfect balance.

Bells Beach

Our beach HQ sits behind giant sandstone cliffs that overlook one of Australia’s best-known surfing coastlines. It’s where our Product Designers experiment in the Maker Lab, and our Sales team consume awesome amounts of espresso and Skype bandwidth. Things are more tranquil here than our Fitzroy neighbours and we like the focus that can create. There’s a cafe right next door if you need a quick bite and our 11am surf check always provides the perfect chance to reset the mind with some salt air.


Our Fitzroy space is immersed in the middle of Melbourne’s creative hub. It’s where our Creative, Marketing, Engineering and Operations teams develop campaigns and ensure each Bellroy is sent safely across the world. Walk out the door and you’ll find streets bursting with energy (and the best ramen joint this side of Tokyo). There’s also an olympic-size pool just around the corner for those in need of a lunchtime refresh.


Outside of our two main headquarters we have a team that works remotely - from Western Australia to parts of Asia, the USA and Europe. Being global is at the heart of Bellroy, it keeps us connected, and makes sure we see life from many different perspectives. If you have an internet connection and the flexibility to become part of a team you don’t see everyday, you might consider joining our growing global network.

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Our Team

It takes a diverse crew to make Bellroy tick. We’re a collection of thinkers and makers, coming from over 25 different countries (and counting). Everyone has a unique set of skills, which all blend to achieve a clear vision – Inspire better ways to carry; use business as a force for good; help the world, and our crew, flourish.

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